Tuesday, February 11, 2014

Week 1 - Which Social Media is used for business and which for personal use

In today's Social Media landscape there is a plethora of sites that one can go to promote either yourself or a business.  To be able to reach more and more people whether they're around the corner or around the world, Social Media lends a powerful voice for consumers and companies to do just that for far less compared to a not too distant past.

Depending on what they offer, Social Media sites may be just for personal or business use.  However the lines have definitely crossed and both uses are served by the same Social Media website.

Here's a short list of sites with personal and business use and some with both type of uses. Per Wikipedia, additional information when the site launched, type of service offered and a little tidbit of information on each one.


Bus Pers Site Launched Description Tidbits
x Classmates ??? 1995 Meet up with old schoolmates Website name changed to Memory Lane
x Match.com ??? 1995 Online dating service Started off as a classified sys. for newspapers
x Eharmony Aug 2000 Online dating service Avg of 542 eHarmony marraiges daily (8/2010)
x LinkedIn Dec 2002 Rolodex on steroids  for prof. In 200+ countries, avail. in 20 languages
x x Myspace ??? 2003 Social networking service Co-owner: Justin Timberlake
x x FaceBook Feb 2004 Social networking service 1.23 billion active users-12/2013
x x Flickr Feb 2004 Photo and video hosting svc Owned by Yahoo
x x YouTube Feb 2005 Video hosting service Started by 3 former PayPal employees
x Twitter Mar 2006 Networking svc & microblogging.   Owns Vine, a video hosting service
x x Tumblr Feb 2007 Microblogging, social networking  Yahoo paid 1.1 billion in cash in May 2013
x x Pinterest Mar 2010 Visual discovery tool 2010, NY based mag declined offer to buy.  
x Instagram Oct 2010 Photo/video sharing  Owned by Facebook
x x Google+ Jun 2011 Social networking service 2nd behind Facebook in unique visitors




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